Lemonade is a new weekly reviews platform for exhibitions in the Sunshine state. Lemonade is inspired by the yellow glaze that filters Queensland’s sky. It references the effervescent sensation of quenching a summer’s thirst, and is a subtle ode to the state’s first art critic—Gertrude Langer—and her penchant for describing art as fresh and refreshing. Lemonade offers love letters to the artworld, promising to satiate a contemporary thirst for discourse while illuminating the best art exhibitions for local, national and international readers.
Lemonade Micro Reviews are unpaid, very short texts, shared on Instagram. They provide an opportunity to:
– Capture and showcase what’s happening in Queensland art now;
– Develop your visual analysis and writing skills;
– Explore writing that is accessible, engaging, experimental, concise, humble, exploratory, passionate and jargon-free; and
– Establish a relationship with Founding Editor, Dr Louise R Mayhew, making it easier for her to work with you on paid, longer reviews.
To write a Micro Review:
– Write a very short response to a recently opened exhibition or a single artwork on permanent display, such as a public artwork;
– Take or source clear, suitable photographs;
– Include your by-line and full exhibition and/or artwork details following the examples posted;
– Write a brief image description;
– Optional: suggest hashtags or Instagram handles;
– Check you are under the Instagram limit of 2200 characters; and
– Email to LouiseRMayhew@gmail.com
Lemonade prioritises writing that is accessible, engaging, experimental, concise, humble, exploratory, passionate and jargon-free.
